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	<title>Face IT - IESE Technology Blog &#187; Steve Ballmer</title>
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	<description>IT&#039;s all about business</description>
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		<title>Ballmer, here we go again! (for our 2008 GEMBAs)</title>
		<link>http://faceit.iese.us/archives/37</link>
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		<pubDate>Mon, 06 Oct 2008 16:33:29 +0000</pubDate>
		<dc:creator>Sandra Sieber</dc:creator>
				<category><![CDATA[Web/Tech]]></category>
		<category><![CDATA[IESE]]></category>
		<category><![CDATA[Steve Ballmer]]></category>

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		<description><![CDATA[I just read an interview with Steve Ballmer, which I found our now graduating GEMBA 2008 class could find interesting&#8230;. Do you remember our discussions about lock-in and market tipping strategies? Ballmer knows how to get the message out to the market! He talks about being &#8220;very present&#8221; in a variety of businesses (including music, [...]]]></description>
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